GreenLight Starts the New Year in Hot Pursuit of Collectible Success

GreenLight Collectibles releases 1:64 Hot Pursuit Series 9 as the first new series of 2012

Indianapolis, IN (December 28, 2011) In order to set the mood for a successful 2012, GreenLight has one of their best sellers leading the pack into the New year - 1:64 Hot Pursuit.  This law enforcement themed product line was the sell through spectacle to watch this past year.  It performed exceptionally on every level of the supply chain and kept cranking out the superior standard on which all other police collectible die cast replicas are measured.

Each department replicated in Hot Pursuit has to grant GreenLight the permission to produce their name and likeness.  Acquiring the approval through direct contacts within the department allows for GreenLight to obtain official photos for use in authentically replicating the fleet vehicle.  Sometimes acquiring this permission can cause a problem, but as Hot Pursuit has gained more popularity, more police departments have been approaching GreenLight to replicate their vehicles.  Making sure that Hot Pursuit stays hot will entice more departments to grant their permissions in the future.

Series 9 is expected to perform in the same sell through spectacular manor as its predecessors as it is packed with brand new departments and castings.  1:64 Hot Pursuit Series 9 will include the new 2011 Ford Explorer.  This is the first use of this tooling in Westfield Indiana Law Enforcement livery.

Hot Pursuit - Series 9

1:64th Scale
(42660) - 5,500 of Each

  • 1993 Ford Mustang Nebraska Highway Partol
  • 2008 Ford Crown Victoria Oregon Highway Patrol
  • 2008 Ford Crown Victoria Raleigh North Carolina Police
  • 2008 Ford Crown Victoria Cincinnati Ohio Police
  • 2009 Dodge Charger Wilmington, Ohio Police
  • 2011 Ford Explorer Westfield Indiana Police
 42660___1_64_Hot_Pursuit_9___Group___website.jpg

These 1:64 die-cast replicas feature detailed engines, real rubber tires, metal body and chassis, detailed graphics, custom license plates and are officially licensed by the respective auto manufacturers. The release is scheduled for January 2012 and will be available through official GreenLight official hobby shops and wholesale dealers, as well as at Toys ‘R’ Us and Meijer.   For more information about GreenLight's up-coming releases or the other quality collectibles from GreenLight, visit http://www.greenlightcollectibles.com.

GreenLight® Collectibles is a premier manufacturer and marketer of officially licensed, authentic die-cast replica vehicles. GreenLight die-cast replicas are available in 1:18, 1:24 and 1:64 scale and are officially licensed by General Motors, Ford Motor Company, Chrysler Group LLC, Carroll Shelby Licensing, Warner Bros® Entertainment Inc and the Chadwick McQueen and The Terry McQueen Testamentary Trust, CBS, Universal Studios, Mecum Auto Auction, IZOD IndyCar Series, Indianapolis Motor Speedway, Grand-Am Road Racing Association, Goodyear Tire & Rubber Company, Bridgestone Americas and more!

Public Relations Contact:  Allie R. Anderson | GreenLight Collectibles | Sales & Marketing Coordinator | 2605 East 55th Place | Indianapolis, IN 46220 USA | p. 1.317.287.0600 Ext. 108 | f. 1.317.205.3501


Facebook

youtube_black.jpg

Twitter

GL Instagram

GL Collector

dcxbanner.jpg

Powered by Etomite CMS. Web design and development by N-vent.com