GreenLight Releases 1:64 Motor World Series 7
Taking the World by storm one toy car collection at a time, Motor World Series 7 introduces new models and classic favorites
Indianapolis, IN (January 4, 2012) 1:64 Motor World Series is the perfect toy for automotive enthusiasts of any age. Created initially to appeal to a younger demographic by its economical price point and brightly decorated body paint schemes, this series has proven to be a stepping stone into the wonderful world of collectible die cast
1:64 Motor World Series 7 will be classified under a sub-series of manufacturer’s country of origin, putting the ‘World’ in Motor World. This cohesive theme and fresh packaging design has advanced GreenLight’s fun toy brand as the ideal complement to the avid die cast enthusiasts collection.
GreenLight introduces a series line up jam packed with iconic cars from around the world, as well as a brand new domestic model, the Ford Fiesta. 1:64 Motor World features vehicles from global car manufacturers headquartered in the United States and several other European nations. Well known domestic brands such as Ford and Chevrolet are paired with popular international car brands such as Volkswagen, Mercedes and Porsche, creating an eclectic mix appealing to die-cast collectors from every corner of the globe.
MotorWorld - Series 7
Quantities are limited to 2,750 units of each car and will be available at GreenLight Hobby Distributors/Wholesalers and Online Dealers around the world beginning in February 2012.
1:64 Motor World die-cast model cars feature 100% authentic metal bodies, plastic chassis, authentic detailed wheels and are officially licensed by the respective automobile companies. As with GreenLight Collectibles offerings, the “Green Machine” chase car program carries over into the Motor World line with 2% of the production run manufactured in alternate schemes to provide the marketplace with the rare vehicles the collector craves.
GreenLight® Collectibles is a premier manufacturer and marketer of officially licensed, authentic die-cast replica vehicles. GreenLight die-cast replicas are available in 1:18, 1:24 and 1:64 scale and are officially licensed by General Motors, Ford Motor Company, Chrysler Group LLC, Carroll Shelby Licensing, Warner Bros® Entertainment Inc and the Chadwick McQueen and The Terry McQueen Testamentary Trust, CBS, Universal Studios, Mecum Auto Auction, IZOD IndyCar Series, Indianapolis Motor Speedway, Grand-Am Road Racing Association, Goodyear Tire & Rubber Company, Bridgestone Americas and more!
Public Relations Contact: Allie R. Anderson| GreenLight Collectibles | Sales & Marketing Coordinator | 2605 East 55th Place | Indianapolis, IN 46220 USA | p. 1.317.287.0600 Ext. 108 | f. 1.317.205.3501